Kento Francisco · Master of Self

Privacy Policy

Effective 25 September 2026 · Last updated 25 September 2026

1. Who we are

This website and the Master of Self membership are operated by Kento Francisco ("we", "us", "our"), based in Hawaii, United States.

Websitefranciscokento.com
Email[email protected]
Postal address

If you have a question about this policy, or about the information we hold on you, email us and we will answer.

2. What this policy covers

This policy covers the personal information we collect when you:

  • visit franciscokento.com or any page on it,
  • give us your email address through a form on the site,
  • message us on Instagram or reply to one of our automated Instagram messages,
  • buy or hold a Master of Self membership,
  • email us, or take part in the community and the live calls.

It does not cover the separate platforms we use to run the business. Whop, Instagram, Google and others each handle your information under their own privacy policies, which are listed in section 6.

3. What we collect

Information you give us

First name and email addressWhen you opt in for the Core Values Discovery Tool, join the waitlist, or buy.
Phone numberOnly if you choose to give us one.
Instagram username and your messages to usWhen you message us, or reply to a keyword on Instagram.
Billing detailsName, email, country and card details, at checkout. Card details go directly to our payment platform. We never see or store your full card number.
Worksheet answers and community postsWhile you work through the programme.
Anything you write or say to usIn an email, in the community, or on a live call.

Information collected automatically

When you use the site we collect your IP address, the approximate location derived from it, browser and device type, the page that referred you, the pages you view, how long you spend on them, and which buttons and links you click. We collect this through cookies and similar technologies, including the Meta Pixel and Google Analytics.

We also collect whether you opened or clicked an email we sent you. Open tracking is unreliable on many modern email clients, so we treat it as an estimate rather than a fact.

Information we receive from other services

Our payment platform tells us when a payment succeeds, fails, renews, refunds or cancels, along with the name, email and plan attached to it. Our Instagram automation tool passes us the name and email address you give it. We use this to give you access to what you paid for, and to stop sending you sales emails once you have bought.

What we do not collect

We do not ask for and do not want your government identification numbers, your financial account numbers, your health records, or any special category data such as your religion, ethnicity, political views or sexual orientation. Please do not put that kind of information into a worksheet, a community post, or an email to us.

4. Why we use it, and our legal basis

To give you access to the membershipThe modules, downloads, community and live calls. Basis: performance of a contract with you.
To take paymentAnd to manage renewals, refunds and cancellations. Basis: performance of a contract with you.
To review a guarantee claimWhich requires checking whether you completed the programme and submitted your worksheets. Basis: performance of a contract with you.
To send you the free tool you asked for, and the emails that follow itBasis: consent, which you can withdraw at any time.
To send members service messagesAccess details, call times and billing notices. Basis: performance of a contract with you.
To measure how the site and the emails performAnd to improve them. Basis: our legitimate interests in running and improving the business.
To show and measure advertisingOn Meta and other platforms. Basis: consent where required, otherwise our legitimate interests.
To keep records for tax and accountingAnd to handle disputes and chargebacks. Basis: legal obligation, and our legitimate interests in defending claims.
To keep the site and the community secureAnd free from abuse. Basis: our legitimate interests in protecting the service and its members.

5. Email and Instagram messaging

If you give us your email address, we will send you the thing you asked for and then further emails about the ideas we teach and about Master of Self. Every marketing email has an unsubscribe link at the bottom, and unsubscribing takes effect straight away.

If you are a paying member we will still send you service emails about your access, your billing and the live calls, because those are part of what you bought. Those are not marketing, and they do not stop when you unsubscribe from marketing.

If you message us on Instagram, or reply to a keyword, an automation may reply and ask for your email address. Giving it is your choice, and Instagram's own privacy policy applies to the message itself.

6. Who we share it with

We do not sell your personal information for money. We share it only with the services that make the business run, and only as far as each of them needs.

WhopCheckout, payments, subscriptions, refunds, and access to the course and community. whop.com/privacy
HighLevelOur customer database, email sending, and the pages on this site. gohighlevel.com/privacy-policy
ManyChatInstagram message automation. manychat.com/legal/privacy
ZapierPasses data between the services above. zapier.com/privacy
GoogleOur email inbox, documents and site analytics. policies.google.com/privacy
MetaAdvertising, the Meta Pixel, and Instagram messaging. facebook.com/privacy/policy

We may also share information with our accountant or professional advisers, with a payment provider or bank in relation to a dispute or chargeback, with law enforcement or a regulator where the law requires it, and with a buyer if the business is ever sold, in which case this policy continues to apply to the information transferred.

A note for California residents. Using advertising and analytics pixels can count as "sharing" personal information for cross-context behavioural advertising under the CCPA, even though no money changes hands. Section 10 explains how to opt out.

7. Cookies and tracking

  • Essential cookies, which make the pages and the checkout work. These cannot be switched off.
  • Analytics cookies, through Google Analytics, which tell us which pages people read and where they leave.
  • Advertising cookies, through the Meta Pixel, which tell us which ads lead to sign-ups and purchases, and allow us to show ads to people who have visited the site.

You can block or delete cookies in your browser settings, though blocking essential cookies will break the checkout. You can opt out of Google Analytics at tools.google.com/dlpage/gaoptout, and control ad personalisation in your Meta account settings.

8. Where your information is held

We are based in the United States, and the services listed in section 6 are mostly based there too. If you are in the United Kingdom, the European Economic Area, or another region with data transfer rules, your information will be transferred to and processed in the United States. Where required, these transfers rely on the Standard Contractual Clauses or an equivalent safeguard in the contracts those providers publish.

9. How long we keep it

Leads who never buyWhile you stay subscribed, and for up to 24 months after your last interaction with us, then deleted.
MembersFor as long as your membership is active, and for 7 years after it ends, because tax and accounting records have to be kept.
Worksheets and community postsUntil you ask us to delete them, or 12 months after your membership ends, whichever comes first. If you have made a guarantee claim, we keep the submitted worksheets for 2 years so there is a record of why the claim was decided as it was.
UnsubscribesWe keep your email address on a suppression list permanently, so we do not email you again by accident.

10. Your rights

Wherever you live, you can ask us to:

  • tell you what personal information we hold about you, and give you a copy,
  • correct anything that is wrong,
  • delete your information, subject to records we are legally required to keep,
  • stop sending you marketing, which you can also do yourself with the unsubscribe link,
  • stop or limit how we use your information,
  • send your information to another service in a portable format.

If you are in the UK or the EEA you also have the right to object to processing based on legitimate interests, the right to withdraw consent at any time without affecting what we did before you withdrew it, and the right to complain to your data protection authority. In the UK that is the Information Commissioner's Office, at ico.org.uk.

If you are in California you also have the right to know what we collect and why, to delete it, to correct it, to opt out of the "sale" or "sharing" of personal information, and not to be treated differently for exercising any of those rights. To opt out of sharing for advertising, email us with the subject line "Do Not Sell or Share My Personal Information" and we will exclude you from our advertising audiences.

To exercise any right, email [email protected]. We will reply within 30 days. We may ask you to confirm you are who you say you are, usually by replying from the email address we hold.

11. Security

Payments are handled entirely by Whop, and we never receive your card number. The services we use hold your information behind their own security controls, and access to our accounts is restricted and protected by strong passwords and two factor authentication. No system is perfectly secure, so we cannot promise a breach will never happen. If one does, and it puts you at risk, we will tell you and the relevant regulator as the law requires.

12. Children

Master of Self is sold to adults. You must be 18 or over to buy a membership, and we do not knowingly collect information from anyone under 16. If you believe a child has given us their information, email us and we will delete it.

13. Other sites

Our pages, emails and community may link to sites we do not control. This policy does not cover them, and we are not responsible for what they do with your information.

14. Changes to this policy

If we change this policy we will update the date at the top. If the change is significant, we will tell members by email. Continuing to use the site or the membership after a change means you accept the updated policy.

15. Contact

Questions, requests and complaints all go to the same place.

[email protected]

Kento Francisco,

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